Job Description :
As our SEO Specialist, you will be responsible for managing all search engine optimization activities. You will execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns. You will also develop and implement link building strategy and recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements :
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Proven SEO experience.
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Solid understanding of performance marketing, conversion, and online customer acquisition.
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In-depth experience with website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends).
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Experience with bid management tools.
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Knowledge of ranking factors and search engine algorithms.
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Up to date with the latest trends and best practices in SEO and SEM.
